Dose (magazine)
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''Dose'' is a daily Canadian news
website A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google Search, Google, Facebook, Amaz ...
and former daily print
magazine A magazine is a periodical publication, generally published on a regular schedule (often weekly or monthly), containing a variety of content. They are generally financed by advertising, purchase price, prepaid subscriptions, or by a combinatio ...
. It was a mixture of standalone features and coverage of daily news, sometimes from an irreverent perspective. Each daily issue had a theme, and the top margins of every page usually included trivia items related to the theme.


History

''Dose'' magazine was launched on April 4, 2005, and was distributed in five major Canadian cities:
Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the ancho ...
,
Vancouver Vancouver ( ) is a major city in western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the ...
,
Calgary Calgary ( ) is the largest city in the western Canadian province of Alberta and the largest metro area of the three Prairie Provinces. As of 2021, the city proper had a population of 1,306,784 and a metropolitan population of 1,481,806, makin ...
,
Edmonton Edmonton ( ) is the capital city of the Canadian province of Alberta. Edmonton is situated on the North Saskatchewan River and is the centre of the Edmonton Metropolitan Region, which is surrounded by Alberta's central region. The city ancho ...
, and
Ottawa Ottawa (, ; Canadian French: ) is the capital city of Canada. It is located at the confluence of the Ottawa River and the Rideau River in the southern portion of the province of Ontario. Ottawa borders Gatineau, Quebec, and forms the core ...
. Different news articles from the five cities are still featured on the website. The magazine hoped to earn revenue through advertising and selling mobile content (via the website) and was aimed at the lucrative demographic of 18- to 34-year-olds. The website targets this market too. ''Dose'' was published by Noah Godfrey, son of CanWest board of directors member Paul Godfrey. The content team included editor-in-chief, Pema Hegan and creative director, Jaspal Riyait. The magazine was the product of Canwest Mediaworks Publications Inc. (originally the ''
Calgary Herald The ''Calgary Herald'' is a daily newspaper published in Calgary, Alberta, Canada. Publication began in 1883 as ''The Calgary Herald, Mining and Ranche Advocate, and General Advertiser''. It is owned by the Postmedia Network. History ''The ...
'' Group), which was in turn part of the same corporate conglomerate,
Canwest Canwest Global Communications Corporation, which operated under the corporate name Canwest, was a major Canadian media conglomerate based in Winnipeg, Manitoba, with its head offices at Canwest Place. It held radio, television broadcasting an ...
, that publishes the ''
National Post The ''National Post'' is a Canadian English-language broadsheet newspaper available in several cities in central and western Canada. The paper is the flagship publication of Postmedia Network and is published Mondays through Saturdays, with ...
'', among many other newspapers in Canada, including the ''
Montreal Gazette The ''Montreal Gazette'', formerly titled ''The Gazette'', is the only English-language daily newspaper published in Montreal, Quebec, Canada. Three other daily English-language newspapers shuttered at various times during the second half of th ...
'' and the ''
Ottawa Citizen The ''Ottawa Citizen'' is an English-language daily newspaper owned by Postmedia Network in Ottawa, Ontario, Canada. History Established as ''The Bytown Packet'' in 1845 by William Harris (journalist), William Harris, it was renamed the '' ...
''. Canwest also controlled the
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television network in Canada. Known for its artistic covers, ''Dose'' magazine won design awards at
Communication Arts ''Communication Arts'' is the largest international trade journal of visual communications.A ...
,
Society for News Design The Society for News Design (SND), formerly known as the Society of Newspaper Design, is an international organization for professionals working in the news sector of the media industry, specifically those involved with graphic design, illustration ...
,
Society of Illustrators The Society of Illustrators is a professional society based in New York City. It was founded in 1901 to promote the art of illustration and, since 1959, has held an annual exhibition. History Founding The Society of Illustrators was founded on ...
and the
Canadian National Magazine Awards The National Media Awards Foundation (NMAF) is a Canadian charity whose mission is to recognize excellence in the content and creation of Canadian magazines and Canadian digital publishing through two annual awards programs: the National Magazine ...
. On May 17, 2006, Canwest discontinued publication of the print edition of ''Dose'', but indicated that the magazine's online presence and selling of mobile content would continue. On July 14, 2010, Canwest completed the sale of its publishing division, which includes ''Dose'', to the new company Postmedia Network.It's a done deal–Postmedia is open for business
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Layout

The magazine was published 5 days a week (Monday to Friday) in a 23" × 12.5" format that is slightly smaller than a tabloid. (It was, when folded, 11.5" × 12.5", which is almost a square.) Although labelled a magazine, it was printed on
newsprint Newsprint is a low-cost, non-archival paper consisting mainly of wood pulp and most commonly used to print newspapers and other publications and advertising material. Invented in 1844 by Charles Fenerty of Nova Scotia, Canada, it usually has an ...
like a newspaper and had the same dimensions as the type of advertising "pull-out" sections currently favored by the CanWest Global chain. The magazine was 20 pages from Monday through Thursday (daily edition) and 24 pages on Friday (weekend edition). Weekly editions included sections such as: * ''Home''—headlines, weather, etc., akin to the front page of newspapers * ''News''—the feature article, plus an assortment of news and editorials (including fashion news) * ''Goods''—new or interesting products to check out * ''Rub''—celebrity news and gossip * ''the Spread''—the centre spread (with one article) * ''Fix''—assorted entertainment reviews * ''Go''—local concert and events listings * ''Working''—employment advice and local job listings * ''Play''—sports * ''Hey''—featuring comments on a selected issue by random ordinary folks * ''Overdose''—the last page, with humorous horoscopes, a letter column, crossword puzzles, Sex Advice from Strangers, etc.


Recent years

In 2013 Dose.ca became a Newad property. The website now features a cleaner and bolder look and has expanded its previous mission to cover a larger spectrum of the entertainment news. The site offers coverage of the music scene, pop culture, trends, new openings, the arts and celebrities.


References


External links

* {{Postmedia News magazines published in Canada Online magazines published in Canada Defunct magazines published in Canada Magazines established in 2005 Magazines disestablished in 2006 Online magazines with defunct print editions